repackage

verb (used with object), re·pack·aged, re·pack·ag·ing.

1. to package again or afresh, as in a different style, design, or size: The soap has been repackaged to be more eye-catching.
2. to package for sale under one’s own label: The goods are purchased in bulk and repackaged by the store.
3. to remake or alter so as to be more appealing or desirable: That politician’s image needs to be repackaged.

verb (tr)

1. to wrap or put (something) in a package again